Century’s Tree Planting Initiative at Pantnagar Kisan Mela Boosts Farmer Incomes

Century Pulp and Paper, part of the Aditya Birla Group, made a significant impact at the Pantnagar Kisan Mela 2024 by distributing Eucalyptus and Populus saplings to local farmers. The initiative not only promotes reforestation but also offers farmers a lucrative side income opportunity by enabling them to cultivate fast-growing trees alongside their regular crops. Farmers expressed their excitement about this new source of income and appreciated the company's efforts in creating a sustainable, eco-friendly agricultural practice.

The initiative highlights Century’s commitment to both the environment and the community, providing farmers with the resources and networking opportunities needed to connect directly with vendors for paper production. This sustainable approach ensures long-term economic benefits while fostering growth and environmental balance. Read the full article to learn more about how Century is transforming farming in Uttarakhand: https://www.glaciergazette.online/post/pantnagar-kisan-mela-2024-century-s-initiative-empowers-farmers-with-sustainable-income.